When it comes to exclusive product presentations , the key is to merge technology, sensory experience and an immersive environment . For Lindt , we designed an event in the unique Industrial Madrid space, where 15 VIP guests witnessed an innovative product display using the mapping technique , transforming the way of communicating the essence of the brand.

Mapping and storytelling: a presentation with visual impact

The aim was to create a different format, where visitors would not only see the product, but experience it in a completely new way . Through mapping , we were able to project the history, values and essence of Lindt onto immersive surfaces, making the product come to life in an immersive and captivating way.

Gastronomy and a unique venue to complete the experience

The event stood out not only for its technological innovation, but also for its carefully selected gastronomy, designed to complement the sensorial experience and reinforce the premium perception of the brand. Industrial Madrid , with its modern and enveloping aesthetic, became the perfect setting to fuse elegance and avant-garde in a single event.

Figures from a different product presentation

Attendees 15 VIP guests enjoying an innovative and exclusive presentation

Industrial Madrid Location , a unique space with an immersive atmosphere

Experience Product mapping, visual storytelling, select cuisine and a premium environment

Objective Reinforce Lindt 's identity through an innovative product presentation , merging technology, design and sensorial experience

Not only did this event set a new standard in the presentation of exclusive products , but it demonstrated how technology and creativity can transform any launch into a memorable experience . Because when it comes to innovation, visual impact is everything.